José Auriemo Neto Helps JHSF to Position itself as the Leader in the High-end Real-estate Sector

José Auriemo Neto, the CEO and Chairman of JHSF, is known for positioning the development firm as the leader in the high-end real-estate sector of Brazil. He added new business units under the developer, and that played a crucial role in expanding the capabilities and services of JHSF. The company is known for many innovations in the Brazilian residential, commercial, and retail sectors that added significant growth to the real-estate industry as a whole. JHSF has four business units, and that are developments, malls, executive airport, and hotels and restaurants under the brand “Fasano.” It also has two subsidiary firms named Sustenta Energia – a firm focusing on selling electricity at attractive rates to real estate market – and Sustenta Telecom – communication service provider for shopping centers and corporations.

Neto leads the firm to focus on its sustainability mission considering the need of the hour. JHSF adopts the best sustainability practices in all parts of the developments. It should be noted that the firm’s Cidade Jardim Corporate Center is considered as the first and the biggest sustainable project in Brazil in the corporate sector. Interestingly, the firm is one of the few real-estate development companies in the country that is possessing AQUA certificate for High Environmental Quality. Neto’s keen observation and insights helped the firm to think about the social responsibility projects in the communities that are adjacent to its developments. Interestingly, the company’s Vitara Tower located in Sao Paulo won the American-Architects Award in 2016 for being the most-suitable sustainable project.

José Auriemo Neto supervises the firm’s business operations and frames the strategy for growth. He was helping the company to open both retail and hotel business units. Neto also made exclusive agreements with international brands such as Hermes, Jimmy Choo, Valentino, and Pucci and opened their shops in the JHSF malls.

Neto started working with JHSF in 1993, and he founded a parking lot management business called Parkbem in 1997, as a subsidiary to JHSF. He personally supervised the planning, licensing, and execution of the firm’s first shopping mall named the Shopping Santa Cruz. Neto completed his graduation from FAAP University, Sao Paulo, before venturing into the real-estate sector. To know more about him click here.